Returns are an inevitable part of e-commerce, with industry-wide return rates averaging 20–30%. While many businesses view returns as a loss, smart return strategies can turn them into new revenue opportunities and improved customer loyalty.
At BIZ Courier & Logistics S.A., we specialise in reverse logistics, ensuring that returns are not just efficiently processed but leveraged for future sales and long-term growth.
The True Cost Of Returns & How BIZ Manages Them
Returns impact multiple aspects of a business, including logistics, sales revenue, and customer satisfaction. Without an optimised process, they can result in operational inefficiencies and lost revenue. BIZ helps e-commerce vendors streamline returns, ensuring they are processed cost-effectively and strategically.
📦 How BIZ optimises the returns process:
✅ Returns Processing Across Key Hubs – Returns are received at our fulfillment centers in Spain, Germany, Greece, Italy, and Hungary, ensuring localised processing for faster resolutions.
✅ Immediate Documentation – Each returned item is recorded instantly with sender details, incoming waybill data, and carrier information, preventing delays.
✅ Smart Item Handling – Products are scanned and categorised based on condition:
- Restocked if in perfect condition.
- Refurbished if minor repairs or repackaging are needed.
- Rerouted if redirected to a different warehouse or vendor.
✅ Automated Customer Notifications – Customers receive end-of-day updates, including images if necessary, ensuring full transparency and trust.
With this efficient approach, vendors using BIZ experience faster return processing, reduced handling costs, and improved customer retention.
What Our Trusted Client Ena Athletics Says
🗣️ “Our experience with BIZ’s reverse logistics solution has been smooth and effective. The return processes—both 'Create Returning Shipment' and 'Pick up on Delivery'—are simple and efficient, in Greece and in the EU. What really sets BIZ apart is their proactive support in managing complex international returns. Even when dealing with customs processing for imports from non-EU countries, their team provides expert guidance and consistently works to ease the process. The ability to receive automated stock updates and an evaluation of the products' condition (like -W, -X codes) allows us to clearly evaluate and act on returned inventory, for example to issue refunds. It is a logistics system that enhances operational accuracy and saves us time on manual oversight.”
— Faidon Papageorgiou, Operations Manager - Ena Athletics

Minimising the Impact of Returns & Driving Future Sales
While efficient returns processing is crucial, minimising returns in the first place is just as important. BIZ supports vendors with tools and strategies to reduce return rates and drive repeat sales instead.
🔹 Better Product Information 🛍️ – Clear product descriptions, AI-powered recommendations, and virtual sizing tools help customers make the right purchase decisions, reducing mismatched orders.
🔹 Exchange Incentives Over Refunds 💰 – Instead of refunding, encourage customers to choose store credit, repurchase discounts, or exclusive upsell offers to retain revenue.
🔹 Hassle-Free Yet Controlled Policies ✍️ – A clear return window combined with proactive support enhances customer trust without increasing unnecessary returns.
By integrating these strategies, vendors can turn returns into future sales rather than losing revenue to refunds.
The Future Of E−Commerce Returns
The evolution of returns does not stop here. Innovations such as AI-driven predictive analytics and automated return hubs will further optimise return management, allowing businesses to improve efficiency while enhancing the customer experience.
At BIZ Courier & Logistics S.A., we remain at the forefront of reverse logistics innovation, helping businesses convert returns into opportunities for long-term growth.
📩 Looking to optimise your returns strategy? 📩 Get in touch with us today! and turn refunds into revenue! 🚀